The term streetwear is common place in today’s fashion world. This in turn influenced streetwear as a whole and the different types of styles and designs were soon adopted worldwide. Streetwear primarily started in the California surf and skate scene and was originally it was known as skatewear and surfwear depending on what particular scene the clothing came from.
Other popular clothing brands that are driven towards the teenagers and young adults are those like Vans, Bench, Skin Industries, MOB Inc, DrunkNmunky, Gas, Hooch, Old Glory, Urbanstone, DC and other skater and motocross related styles. Tube dresses, off-shoulder dresses and strap dresses are the latest trends in the fashion industry that draw the attention of most women like a dragnet into the contemporary world of fashion.
The history illustrates this: the 1950s Hollywood movies depicting the ‘biker boys’ cool image, the 70s Levi’s wearing ‘Saturday Night Fever Culture’, clothing the U.S Olympic team and the ‘Blues 501’ popularity in the 80s, and the cutting-edge unforgettable communications of the 90s up to the current day.
Part of the problem with the term sustainable fashion is that ‘fashion’ is often used to describe constantly changing trends and even associated with ‘fast fashion’, the term used to describe the low cost or affordable clothing that is quickly made to respond to the latest trend often being worn only once or twice before being discarded.
Fashions are social phenomena common to many fields of human activity and thinking. Many ethical fashion brands support various good causes around the world and empower people to create a sustainable livelihood. Apple Bottoms is now a full clothing line for women, including not only jeans, but also skirts, shorts, shirts, and even jackets. This has resulted in brands like MbyM, Volcom and Hurley producing evening wear such as suits and dresses that look smart yet individual.
Marc Ecko, the creative force behind the Ecko Clothing brand, has pioneered the fashion of the youth culture and global lifestyle brand. They truly offer a full lineup of apparel and fight wear, including MMA shorts, t-shirts, hoodies, and hats. Often surfers and skaters would produce their own branded boards and t-shirts with their own unique styles.
The latest designer brands and styles can be available at special discount prices. Japanese designers drew on influences from anime, toys and gadgets as well as their own style of Japanese street art. For those who choose a prestige and high profile style, there are certain clothing brands that are classics and will always be popular clothing brands.
A Brief History Of Streetwear
Fashion has walked into the life of people with a bang and its walk-in has caused a lot of talk in the lives of people. The subject of sustainable fashion is a complex one and the confusion surrounding it is sometimes used by brands to green wash consumers by using the terms ‘eco’ and ‘sustainable’ to describe clothing or collections that may help in one way but not another.
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